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b&b charcoal
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$42.87avg listing price — sweet spot $15–$100
Price range
Great$10.68–$97.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+86.3%90-day search growth — must beat 0% to launch
Review moat
Good844.36avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$28K$28K/yr · 51K searches
Brand share
Bad100%top-5 brand share — brand-locked demand