Skip to content
55

arborvitae tree

Worth a look

Shows low returns (0.3%), but weak search conversion (0.7%) keeps it on the watch list.

Market size 11Growth 60Conversion 9Competition 60Returns 99Price range 43Avg price 90Brand share 36Review moat 88Quality gap 96

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Avg price

Great$58.83

avg listing price — sweet spot $15–$100

Review moat

Great245.85

avg incumbent reviews — the moat a new listing must climb

Growth

Good+35.6%

90-day search growth — must beat 0% to launch

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$8.34–$206.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Market size

Bad$42K

$42K/yr · 101K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Search terms