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african violet potting soil
Worth a lookShows searches that convert (15.0% search→purchase), but prices mostly outside the sweet spot ($6.29–$15.86) keeps it on the watch list.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Good+26.0%90-day search growth — must beat 0% to launch
Market size
Good$285K$285K/yr · 165K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,727.91avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.53avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Price range
Bad$6.29–$15.86cheapest to priciest tracked listing — scored on the share inside $15–$100