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23x9.50-12 lawn mower tires
Skip itA concentrated shelf (top 5 take 69% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Growth
Great+78.6%90-day search growth — must beat 0% to launch
Avg price
Good$117.01avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,975.56avg incumbent reviews — the moat a new listing must climb
Price range
Okay$29.08–$277.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$118K$118K/yr · 28K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Signals High Price