49
in case of death organizer
Skip itSoft demand (-33.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.94avg listing price — sweet spot $15–$100
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Price range
Great$9.34–$107.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Good1,156.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$65K$65K/yr · 142K searches
Growth
Bad-33.6%90-day search growth — must beat 0% to launch
Signals No Dominant Brand