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clear contact paper
Worth a lookShows searches that convert (10.7% search→purchase), but soft demand (-2.1% this quarter) keeps it on the watch list.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 6% kills the launch gate
Price range
Good$4.91–$36.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$381K$381K/yr · 354K searches
Review moat
Okay1,833.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.07avg listing price — sweet spot $15–$100
Growth
Bad-2.1%90-day search growth — must beat 0% to launch