50
card sleeves binder sheets
Worth a lookShows low returns (1.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Great1.0%return rate — above 6% kills the launch gate
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Market size
Good$481K$481K/yr · 388K searches
Price range
Good$4.20–$28.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.48avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+4.6%90-day search growth — must beat 0% to launch
Review moat
Bad5,541.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality