56
wooden card box
Worth a lookShows a sweet-spot price point ($22.75 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$22.75avg listing price — sweet spot $15–$100
Review moat
Great233.59avg incumbent reviews — the moat a new listing must climb
Competition
Great30%top-5 click share — an open shelf
Price range
Great$9.03–$106.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+51.7%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Returns
Bad5.4%return rate — above 5% kills the launch gate
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$37K$37K/yr · 102K searches
Signals High Returns