43
wok lid
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$25.09avg listing price — sweet spot $15–$100
Price range
Great$13.72–$39.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good739.26avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Returns
Bad5.3%return rate — above 5% kills the launch gate
Growth
Bad-9.0%90-day search growth — must beat 0% to launch
Market size
Bad$39K$39K/yr · 58K searches
Signals High Returns