57
wide mouth jar
Worth a lookShows a sweet-spot price point ($22.99 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$22.99avg listing price — sweet spot $15–$100
Competition
Great23%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Price range
Good$3.55–$39.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Market size
Good$401K$401K/yr · 364K searches
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Review moat
Bad4,567.02avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality