47
wedding wands
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$45.53avg listing price — sweet spot $15–$100
Review moat
Great187.14avg incumbent reviews — the moat a new listing must climb
Price range
Good$13.76–$131.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.5%return rate — above 5% kills the launch gate
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$50K$50K/yr · 76K searches