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60

wedding fans

Worth a look

Shows a sweet-spot price point ($50.72 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 50Growth 92Conversion 24Competition 58Returns 42Price range 91Avg price 93Brand share 64Review moat 73Quality gap 42

Avg price

Great$50.72

avg listing price — sweet spot $15–$100

Growth

Great+102.4%

90-day search growth — must beat 0% to launch

Price range

Great$13.00–$101.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good560.6

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Market size

Good$276K

$276K/yr · 289K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Search terms