wedding arch flowers
Worth a lookShows no brand lock-in (top 5 brands take 19% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible19%top-5 brand share — no brand owns this niche
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Incredible$30.79avg listing price — sweet spot $15–$100
Price range
Great$6.50–$112.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good879.36avg incumbent reviews — the moat a new listing must climb
Market size
Good$546K$546K/yr · 1.2M searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Returns
Bad8.3%return rate — above 5% kills the launch gate