50
volleyball blanket
Worth a lookShows a sweet-spot price point ($25.09 avg), but soft demand (-52.8% this quarter) keeps it on the watch list.
Avg price
Incredible$25.09avg listing price — sweet spot $15–$100
Review moat
Great126.68avg incumbent reviews — the moat a new listing must climb
Brand share
Great49%top-5 brand share — no brand owns this niche
Price range
Great$9.98–$111.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great40%top-5 click share — an open shelf
Returns
Good2.8%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$92K$92K/yr · 127K searches
Growth
Bad-52.8%90-day search growth — must beat 0% to launch