50
vinyl record storage shelf
Worth a lookShows no brand lock-in (top 5 brands take 49% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Brand share
Great49%top-5 brand share — no brand owns this niche
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Great$79.76avg listing price — sweet spot $15–$100
Review moat
Great395.03avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$9.62–$176.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Market size
Bad$56K$56K/yr · 105K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale