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54

vertical blinds

Worth a look

Shows no brand lock-in (top 5 brands take 47% of clicks), but weak search conversion (0.5%) keeps it on the watch list.

Market size 86Growth 24Conversion 6Competition 78Returns 32Price range 21Avg price 65Brand share 88Review moat 36Quality gap 73

Brand share

Great47%

top-5 brand share — no brand owns this niche

Market size

Great$1.5M

$1.5M/yr · 2.5M searches

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$130.76

avg listing price — sweet spot $15–$100

Review moat

Okay2,878.63

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Price range

Bad$5.99–$403.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Reviews