56
twin sheets
Launch itA $6.4M/yr market growing +20.8% this quarter with returns at 2.1% — clears our launch bar.
Market size
Incredible$6.4M$6.4M/yr · 9.6M searches
Avg price
Incredible$31.30avg listing price — sweet spot $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Price range
Good$10.49–$136.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad225,870.37avg incumbent reviews — the moat a new listing must climb