30
twilight blanket
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.78avg listing price — sweet spot $15–$100
Review moat
Great221.63avg incumbent reviews — the moat a new listing must climb
Price range
Great$10.83–$32.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.7%90-day search growth — must beat 0% to launch
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad$21K$21K/yr · 79K searches
Brand share
Bad98%top-5 brand share — brand-locked demand