28
turkey balloons
Skip itPrices mostly outside the sweet spot ($6.21–$11.11) — this niche doesn't clear our bar today.
Review moat
Incredible29avg incumbent reviews — the moat a new listing must climb
Growth
Good+22.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Avg price
Bad$7.51avg listing price — sweet spot $15–$100
Competition
Bad89%top-5 click share — a locked-up shelf
Market size
Bad$4K$4K/yr · 32K searches
Price range
Bad$6.21–$11.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier