Skip to content
48

tissue box with tray

Skip it

A small market ($49K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 19Conversion 24Competition 89Returns 40Price range 88Avg price 94Brand share 80Review moat 89Quality gap 23

Avg price

Great$22.52

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Review moat

Great228.41

avg incumbent reviews — the moat a new listing must climb

Price range

Great$13.21–$34.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great55%

top-5 brand share — no brand owns this niche

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.1%

90-day search growth — must beat 0% to launch

Market size

Bad$49K

$49K/yr · 115K searches

Trend