50
tart tamper
Worth a lookShows a thin review moat (204 avg reviews), but a small market ($32K/yr) keeps it on the watch list.
Review moat
Great203.56avg incumbent reviews — the moat a new listing must climb
Brand share
Great50%top-5 brand share — no brand owns this niche
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Great$16.39avg listing price — sweet spot $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Okay$2.26–$174.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-25.6%90-day search growth — must beat 0% to launch
Market size
Bad$32K$32K/yr · 38K searches