50
tablespoon measure spoon
Worth a lookShows searches that convert (12.4% search→purchase), but prices mostly outside the sweet spot ($4.23–$12.67) keeps it on the watch list.
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Market size
Good$691K$691K/yr · 742K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,426.68avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.4%90-day search growth — must beat 0% to launch
Avg price
Bad$7.50avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$4.23–$12.67cheapest to priciest tracked listing — scored on the share inside $15–$100