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50

swarovski crystal figurines

Worth a look

Shows a fragmented shelf (top 5 take 21% of clicks), but a small market ($22K/yr) keeps it on the watch list.

Market size 5Growth 20Conversion 12Competition 94Returns 86Price range 73Avg price 79Brand share 92Review moat 71Quality gap 24

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great43%

top-5 brand share — no brand owns this niche

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great$16.42

avg listing price — sweet spot $15–$100

Price range

Good$1.90–$118.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good661.02

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-10.0%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 139K searches

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