52
sugar skull mold
Worth a lookShows low returns (1.0%), but a small market ($6K/yr) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Growth
Great+71.6%90-day search growth — must beat 0% to launch
Brand share
Good60%top-5 brand share — brands hold most of the demand
Review moat
Good585avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.23avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$5.35–$21.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$6K$6K/yr · 42K searches
Signals Low Review Barrier