40
spring balloon arch
Skip itSoft demand (-66.0% this quarter) — this niche doesn't clear our bar today.
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.62–$32.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good890.14avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.32avg listing price — sweet spot $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 50K searches
Growth
Bad-66.0%90-day search growth — must beat 0% to launch