50
spiral candles
Worth a lookShows a sweet-spot price point ($19.13 avg), but soft demand (-16.8% this quarter) keeps it on the watch list.
Avg price
Great$19.13avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.10–$41.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good719.67avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$135K$135K/yr · 255K searches
Growth
Bad-16.8%90-day search growth — must beat 0% to launch