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36

south park blanket

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A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 6Conversion 17Competition 44Returns 77Price range 95Avg price 95Brand share 22Review moat 87Quality gap 24

Avg price

Incredible$27.21

avg listing price — sweet spot $15–$100

Price range

Incredible$14.99–$45.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great255.14

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-38.3%

90-day search growth — must beat 0% to launch

Market size

Bad$10K

$10K/yr · 28K searches

Search terms