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small fall wreaths
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$18.20avg listing price — sweet spot $15–$100
Growth
Great+64.2%90-day search growth — must beat 0% to launch
Price range
Great$9.46–$34.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,121.17avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.4%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$9K$9K/yr · 34K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand