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small adhesive shelf
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$15.59avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$326K$326K/yr · 651K searches
Price range
Good$6.36–$23.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+16.5%90-day search growth — must beat 0% to launch
Returns
Okay3.6%return rate — above 5% kills the launch gate
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,589.45avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand