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34

silver votive candle holders

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A small market ($22K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 15Conversion 39Competition 43Returns 19Price range 85Avg price 95Brand share 45Review moat 55Quality gap 23

Avg price

Incredible$32.78

avg listing price — sweet spot $15–$100

Price range

Great$7.38–$70.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,303.74

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad6.7%

return rate — above 5% kills the launch gate

Growth

Bad-20.3%

90-day search growth — must beat 0% to launch

Market size

Bad$22K

$22K/yr · 21K searches

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