44
silver balloons
Skip itPrices mostly outside the sweet spot ($3.90–$12.58) — this niche doesn't clear our bar today.
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Market size
Good$333K$333K/yr · 431K searches
Growth
Okay+17.8%90-day search growth — must beat 0% to launch
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.4%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,297.04avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.59avg listing price — sweet spot $15–$100
Price range
Bad$3.90–$12.58cheapest to priciest tracked listing — scored on the share inside $15–$100