Skip to content
40

shower curtain liner with suction cups

Skip it

A small market ($44K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 23Conversion 56Competition 24Returns 93Price range 47Avg price 54Brand share 41Review moat 16Quality gap 63

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.49

avg listing price — sweet spot $15–$100

Price range

Okay$8.15–$21.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Bad71%

top-5 click share — a locked-up shelf

Growth

Bad-3.9%

90-day search growth — must beat 0% to launch

Review moat

Bad20,018.15

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$44K

$44K/yr · 75K searches

Products