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shot glass mold
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Avg price
Great$15.72avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Review moat
Good1,326.31avg incumbent reviews — the moat a new listing must climb
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay3.0%return rate — above 5% kills the launch gate
Price range
Okay$7.98–$20.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-12.7%90-day search growth — must beat 0% to launch
Market size
Bad$35K$35K/yr · 47K searches