47
sheet locks
Skip itSoft demand (-74.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.10avg listing price — sweet spot $15–$100
Price range
Great$12.61–$51.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good1,105.27avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay$101K$101K/yr · 94K searches
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-74.8%90-day search growth — must beat 0% to launch