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52

severed head

Worth a look

Shows a sweet-spot price point ($27.94 avg), but a small market ($36K/yr) keeps it on the watch list.

Market size 9Growth 58Conversion 20Competition 65Returns 26Price range 90Avg price 95Brand share 72Review moat 65Quality gap 84

Avg price

Incredible$27.94

avg listing price — sweet spot $15–$100

Price range

Great$10.18–$80.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Review moat

Good917.11

avg incumbent reviews — the moat a new listing must climb

Growth

Good+33.1%

90-day search growth — must beat 0% to launch

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$36K

$36K/yr · 79K searches

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