50
red tulips
Worth a lookShows no brand lock-in (top 5 brands take 52% of clicks), but a small market ($24K/yr) keeps it on the watch list.
Brand share
Great52%top-5 brand share — no brand owns this niche
Avg price
Great$16.41avg listing price — sweet spot $15–$100
Review moat
Good729.03avg incumbent reviews — the moat a new listing must climb
Price range
Good$8.25–$24.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Growth
Good+23.5%90-day search growth — must beat 0% to launch
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.0%return rate — above 5% kills the launch gate
Market size
Bad$24K$24K/yr · 35K searches
Signals No Dominant Brand