45
preserved boxwood wreath
Skip itA small market ($12K/yr) — this niche doesn't clear our bar today.
Avg price
Great$55.55avg listing price — sweet spot $15–$100
Price range
Great$12.78–$112.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great408.03avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Bad-25.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$12K$12K/yr · 30K searches