36
pooping dog butt toothpaste topper
Skip itPrices mostly outside the sweet spot ($6.97–$12.79) — this niche doesn't clear our bar today.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Review moat
Incredible12.38avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Returns
Okay3.6%return rate — above 5% kills the launch gate
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.78avg listing price — sweet spot $15–$100
Growth
Bad-19.4%90-day search growth — must beat 0% to launch
Market size
Bad$5K$5K/yr · 18K searches
Price range
Bad$6.97–$12.79cheapest to priciest tracked listing — scored on the share inside $15–$100