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pokemon plates
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great289.45avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.59avg listing price — sweet spot $15–$100
Price range
Good$4.88–$29.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+25.3%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay$154K$154K/yr · 115K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals Low Review Barrier