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50

plastic frames 8.5 x 11

Worth a look

Shows a sweet-spot price point ($18.79 avg), but a small market ($37K/yr) keeps it on the watch list.

Market size 9Growth 43Conversion 76Competition 45Returns 73Price range 74Avg price 84Brand share 57Review moat 47Quality gap 40

Avg price

Great$18.79

avg listing price — sweet spot $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Price range

Good$5.57–$41.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,767.83

avg incumbent reviews — the moat a new listing must climb

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+14.8%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$37K

$37K/yr · 27K searches

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