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plants vs zombies party supplies
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Review moat
Great101.39avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$15.38avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Good$7.39–$26.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Market size
Bad$21K$21K/yr · 35K searches