40
plaid shower curtain
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Incredible$23.35avg listing price — sweet spot $15–$100
Price range
Great$13.04–$29.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great348.96avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.7%return rate — above 5% kills the launch gate
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$54K$54K/yr · 411K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale