47
plaid sheets
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$38.35avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$13.56–$152.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 5% kills the launch gate
Growth
Okay+4.2%90-day search growth — must beat 0% to launch
Review moat
Bad23,191.15avg incumbent reviews — the moat a new listing must climb
Market size
Bad$43K$43K/yr · 311K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale