51
pink candle warmer
Worth a lookShows a sweet-spot price point ($24.43 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Incredible$24.43avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Great$9.65–$41.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,402.41avg incumbent reviews — the moat a new listing must climb
Market size
Okay$174K$174K/yr · 275K searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand