39
pillow table
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$39.45avg listing price — sweet spot $15–$100
Price range
Great$12.71–$62.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Returns
Okay4.2%return rate — above 5% kills the launch gate
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,125.89avg incumbent reviews — the moat a new listing must climb
Growth
Bad-21.5%90-day search growth — must beat 0% to launch
Market size
Bad$16K$16K/yr · 17K searches