38
permanent balloons
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$27.62avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay1,509.56avg incumbent reviews — the moat a new listing must climb
Price range
Okay$8.89–$199.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+11.8%90-day search growth — must beat 0% to launch
Returns
Okay4.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$59K$59K/yr · 454K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale