48
pedestal vase
Skip itHigh returns (10.0%) — this niche doesn't clear our bar today.
Review moat
Incredible65.93avg incumbent reviews — the moat a new listing must climb
Avg price
Great$47.17avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Price range
Good$12.17–$170.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$105K$105K/yr · 222K searches
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Returns
Bad10.0%return rate — above 5% kills the launch gate