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pearl balloon garland
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Review moat
Great374.95avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Price range
Good$8.47–$26.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.93avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Okay+2.5%90-day search growth — must beat 0% to launch
Market size
Bad$52K$52K/yr · 65K searches