30
peanut butter knife
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Okay1,993.08avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay$9.37avg listing price — sweet spot $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-28.4%90-day search growth — must beat 0% to launch
Price range
Bad$5.83–$15.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$10K$10K/yr · 34K searches