52
oversized king flat sheet
Worth a lookShows a sweet-spot price point ($22.21 avg), but a deep review moat (29,662 avg reviews) keeps it on the watch list.
Avg price
Great$22.21avg listing price — sweet spot $15–$100
Price range
Great$9.11–$51.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Returns
Okay3.0%return rate — above 5% kills the launch gate
Growth
Okay+9.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$107K$107K/yr · 95K searches
Review moat
Bad29,662.07avg incumbent reviews — the moat a new listing must climb